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FAT LOSS FUNDAMENTALS

Learn the science of fat loss and execute a successful fat loss phase while prioritizing a healthy body and mind.

PROGRAM DOORS CLOSE FEB 16TH

PROGRAM START DATE FEB 19TH

JOIN NOW

Hey you! Can I go out on a limb here? This program has piqued your curiosity because..

→ You're frustrated with lack of progress due to being one foot in, one foot out with your goals

→ You're tired of trying to filter through all of the dieting & fat loss advice, you just want the cold hard facts

 

→ You’d like to lose 8-12 lbs of bodyfat while supporting a healthy body & mind

 → You're not 100% sure how to set fat loss macros that will produce results but not leave you feeling like a ravenous hangry monster after one week

 → You're interested in the step by step “how & why”, not just another macro calculator & weight loss challenge

Whether you’re brand new to macros or have been in this world for a while, Fat Loss Fundamentals will provide the step by step system you need to complete a successful fat loss phase (with tons of support along the way) and educate you on the why & how.

 

You’ll leave the program not just having lost bodyfat, but with the practical tools & mindsets to maintain your results and know exactly where you’re headed next.

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WHAT YOU GET

  • 12 week program

  • 10 weeks of fat loss

  • 1 prep week

  • 1 reverse diet kickstart week

  • Weekly lessons on evidence backed fat loss practices (delivered in both desktop & mobile app formats)

  • Visual PDF guides, checklists, charts & graphs to support every step!

  • Private high touch FB group for support & accountability 

  • Weekly live Q&As from yours truly (ALL of your questions answered!)

  • THE BEST progress tracking form you’ll ever use

  • LIFETIME ACCESS

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JOIN NOW
JOIN NOW

DOORS CLOSE FEB 16TH

PRICING OPTIONS

I know the frustration of working hard but getting nowhere fast, firsthand.

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When I first learned about macros back in oh, probably 2017, I was SOLD. You mean I don’t just have to eat bland, boring food in order to hit my goals?! I was totally in.

 

But after experiencing some fun newbie progress, I started to notice some unpleasant side affects. I found it harder and harder to stick to those initial (deficit) macros I had set for myself. My relationship with food started to decline. My progress stalled and even seemed to be going backwards in some areas.

 

It was when I started to notice this same pattern in other women that I decided - something’s not right here. Maybe macros was the first step, but we’re missing something..

 

So I started digging & researching, and discovered the evidence based fitness world. I started to seriously invest in continuing education, and for the first time I learned about nutritional periodization. 

 

I learned about this idea of approaching goals in seasons, for both optimal physical progress and mental health. I learned what my body had been trying to tell me all along - that fat loss is not a lifestyle, it’s a phase. I started to periodize my goals and saw my body composition change again for the first time in a long time, but even better - my relationship with food and fitness absolutely transformed, and has only gotten better throughout the years. 

 

I realized, I don’t have to choose between balance and goals! I can have it all, just not all of the time. 

 

Evidence based nutrition practices changed the game for me, and now I’ve taught hundreds of women these exact principles & have seen firsthand physiques and mindsets transformed.  

And now, I’m sharing EVERYTHING that I teach my 1:1 clients about fat loss with you - but delivered in a beautiful, organized system at only a fraction of the price.

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Jess

I adore how Ruth approaches nutrition - she’s informative and is very unique. She has helped me cut, maintain, and find an AWESOME balance with macro tracking and living! She is a wealth of knowledge and I am so grateful to work with her and have her as my cheerleader throughout my goals!

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Sammi

I LOVED working with Ruth. After setting my macros and starting a structured weight training routine I was BLOWN AWAY with how much I loved my body. Not only did I look more fit and toned, I was satiated. That paired with the absolute love, dedication, knowledge, and enthusiasm Ruth brings re-enlivend my love for the gym, my body, and helped me find joy in eating again!

PUT ME IN, COACH!
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Tiffany

When I started working with Ruth I thought I just needed a little guidance and accountability. I thought I had things under control but just needed a littleeee help. Boy, was I wrong! I have learned so much from Ruth about my own self! It’s amazing how she guides you to discover things about yourself that you might not have known.

WORDS FROM MY CLIENTS

WHO'S NEXT?!

✍️ Week 1

Prep Week

(healthy fat loss mindset, set your fat loss macros, meal plan & prep)

🙍‍♀️ Week 4

What to do when you go off plan

💪 Week 2

Exercise Considerations (steps/cardio/lifting recommendations, first week of fat loss)

 🍔 Week 5

Eating out in a fat loss phase

 📉 Week 3

Progress Tracking

(how to track your progress, when to adjust your goals)

⚡️ Week 6

Why you don’t need motivation

 ✈️ Week 7

Diet breaks & travel

😇 Week 10

Relationship with food

🧬 Week 8

Body Image & Genetics

🔄 Week 11

Plan your reverse diet 

💤 Week 9

Biofeedback & when to quit

🎬 Week 12

Reverse diet kickstart

PLUS THESE BONUSES

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Brand new to tracking? I’ve got you! You’ll learn everything you need to know about tracking from what exactly “macros” are, how to track them, the tracking app & scale I recommend, the ins & outs of energy balance & more.

Learn about the role that nutrients play in the body, meal timing & frequency, peri-workout nutrition, supplement recommendations, the 411 on alcohol & more.

Tips for composing meals in a fat loss phase, how to eat more protein, recipe suggestions, how I personally create meals/recipes, & more.

Formulas to help you set your fat loss macros, daily logs, weekly reflection, progress tracking (weigh ins, photos, measurements) all organized in a beautiful system that will have the data tracker in you swooning! 

Connect to a private community of like minded women, participate in weekly live Q&As from yours truly & get access to unlimited support. 

WEEK-BY-WEEK BREAKDOWN

  • Evidence based fat loss methodology

  • How to lose bodyfat and keep it off

  • How to find your maintenance calories

  • Step by step how to set your fat loss macros (nope I’m not setting them for you: I’m teaching you a step by step system that you can re-use again and again - teach a man to fish babyyyy

  • My proven 2 step (yes, just 2!) reverse dieting strategy

  • Mindset tips & practical tools to help you stay on plan 

  • Mindset tips and practical tools to help you go off plan without spiraling

  • AND SO MUCH MORE

YOU'LL LEARN

JOIN NOW

Still not sure if Fat Loss Fundamentals is right for you?

This is THE program for you if..

✅ You want a better understanding of healthy fat loss practices

✅ You're ready to be guided, step by step through an evidence based fat loss phase

✅ You're interested in learning the how AND why

This is NOT for you right now if..

❌ You are struggling with disordered eating patterns

❌ You’ve already been in a fat loss phase for 20+ weeks immediately prior to the program start date

❌ You're looking for a quick fix or magic pill

Fat Loss Fundamentals is literally EVERYTHING that I teach my 1:1 clients about fat loss - but delivered in a beautiful, organized system at only a fraction of the price.

 The program itself is laid out in a way that will support you and answer your questions as they come up week to week, with tons of community accountability in the FB group and weekly Q&As from yours truly to ensure that all of your questions are answered.

 

Are you ready to learn the science of fat loss and execute a successful fat loss phase while prioritizing a healthy body and mind? 

I'M READY, LET'S DO THIS!

PROGRAM DOORS CLOSE FEB 16TH

PROGRAM START DATE FEB 19TH

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